Small business owners can use the start of the new year as an opportunity to resolve to focus on building their small business.
As the year comes to a close, it’s the perfect time to reflect on the trials and triumphs of the previous year and make resolutions for the year ahead. While some of the most popular New Year’s resolutions include exercising, eating healthier, and finding a hobby, small business owners’ top priority each year is to grow their business.
Deciding where to focus your efforts can seem overwhelming, but by setting smaller, actionable resolutions, you can help set your small business up for success. Here are four New Year’s resolutions to help your small business thrive in the coming year.
- Promote your small business consistently. Without gaining new business, your small business cannot grow. Promoting your business through multiple avenues, including social media, is the key to attracting new customers. If marketing is not your strength, your priority in the new year should be to seek the help of a marketing or public relations professional.
- Establish a designated office space. You might think working from your kitchen table is helping to save costs, but it can affect your productivity. Having a designated office space can help you better focus on your business. This space can be a room in your own home, or you can take advantage of coworking spaces. Shared office spaces, such as Convergence JAX Coworking, provide various office options at affordable rental rates that can meet your small business’s ever-changing needs.
- Network as much as you can. Networking is the perfect way to meet other small business owners, get involved in your community, and potentially find new opportunities or clients. Tackle this resolution by joining a local business organization or networking group. There are many business-specific organizations, so look for options that best align with your small business. Finally, don’t just join to join. To gain the most from networking, you should resolve to actively participate in any organization you become a member of.
- Learn to delegate and get help. As a small business owner, your to-do list is continually growing. Delegation is key to helping you successfully manage your business while also providing a healthy work-life balance. Assign tasks to other employees or outsource functions if possible. For example, hire a professional employer organization (PEO) to take on some of your small business’s human resources and administrative services. Hiring a PEO, like Convergence Employee Leasing, can provide many benefits include cost-savings, time savings, increased benefit options, improved functionality, and peace of mind.
If you are looking for assistance in growing your small business this new year, Convergence Employee Leasing is ready to help. You can devote your valuable time and resources to running and growing your small business by outsourcing your managerial burdens to our team. We are here to serve as your trusted partner, a resource, and an extension of your business. Contact us today to find out more.
